Iris Initiatives began its journey as a humble virtual assistant freelance venture, blossoming over the years into an entity of greater complexity yet retaining its profound significance.

The inspiration behind our name, 'Iris' - the goddess renowned for her role as the rainbow's creator and messenger for the Olympian gods - resonates deeply with our core ethos. She embodies the quintessential elements that define our brand: agility, creativity, communication, collaboration, and innovation - each a cornerstone in sculpting a thriving business landscape.

Today, Iris Initiatives stands as a beacon of these values, dedicating our expertise to consulting for small businesses, startups, and non-profits while simultaneously championing advocacy. We are more than a consulting firm; we are a hub of inspiration and transformation, mirroring the multifaceted spectrum of Iris herself.